![]() Vivek Murthy Executive Vice President of A Europe Fit For The Digital Age Margrethe Vestager and (you guessed it) more. Kassan global superstar and three-time Grammy Award-winning artist Lizzo Co-Founder and Managing Director of Smash Ventures Kevin Mayer journalist, author, and Nobel Peace Prize recipient Maria Ressa bestselling author Neal Stephenson award-winning director, producer, and immersive storyteller Celine Tricart and Grammy Award-nominated artist and bestselling author Michelle Zauner.įeatured Speakers included the cast and crew of The Boys Professor of Marketing at NYU’s Stern School of Business and Host at CNN+ Scott Galloway data scientist, algorithmic product manager, and Facebook whistleblower Frances Haugen former Congressman and candidate for Governor of Texas Beto O'Rourke U.S. ![]() Daily Keynote presentations included President of Beggars Group US and author Nabil Ayers Rock & Roll Hall of Fame nominee and eight-time Grammy-winner Beck innovator and Founder of Brentwood Growth Partners Reggie Fils-Aimé President and CEO of Planned Parenthood Federation of America Alexis McGill Johnson Founder and CEO of MediaLink Michael E. The Conference spotlighted programming across 15 Tracks, 9 Summits, and community-curated PanelPicker sessions. It was a ten-day whirlwind of enlightening and inspiring sessions, film screenings, music showcases, exhibitions, tacos, networking, art installations, competitions, awards, and beyond. SXSW 2022 was both in-person and online, simultaneously, for the first time. A big THANK YOU goes out to all of the attendees, staff, crew, volunteers, artists, speakers, filmmakers, creatives, Nick Cages, and our badass hometown of Austinites! March 11-20 served as an epic reunion of creatives from around the world, eager to share new ideas and get moving on solutions. Both of those could fit into a retail universe, as smart retailers are giving their customers a reason to shop brick- andmortar regularly and helping customers achieve their wellness goals while they are instore.After three years apart, this event has felt more historic than ever for us. Personalized nutrition subscriptions offer pre-sorted supplements tailored to the consumer’s needs and goals and a model that encourages sticking to that regimen. Meal kits have people cooking at home and eating healthier. Trend 5: The “subscriptionalization” of everything Storytelling-including on packaging-plays an important role in delivering these mission-driven concepts to market, so more entrepreneurs are likely to share their solution-driven journeys. The environmental mission is so woven into their value proposition that it is a key driver of consumer decision making. These companies become enterprises on a mission to use food and agriculture to address issues such as climate change, biodiversity loss and social justice. Trend 4: Born of sustainabilityĪs more consumers wake up to food’s relationship to environmental health, founders are serving up food and other CPG products with environmental solutions at the forefront. The key to success is to be clear, authentic and truthful, which also means being vulnerable. ![]() Certifications, audits and dietary guidelines can help companies can also achieve transparency by disclosing company goals (and progress on them), ingredient lists and new initiatives. Trend 3: There’s no transparency like radical transparencyĬonsidering food tech, climate change, inequity issues and continued use of vague terms such clean or sustainable, consumers want to know the who, what, where, when, why and how of the products they are buying-and they depend on brands and retailers to help them navigate it all. One potential outcome? Helping to keep consumer prices down when fossil fuel prices are high. Such commitments and initiatives can not only earn consumer trust and have a positive environmental impact, but also, as is the case with transitioning to renewable energy, Information Classification: General could help cushion a brand’s production costs from volatile oil prices. Carbon accounting and carbon-neutral or -negative commitments are making the rounds among emerging and established brands. ![]() In the diverse space of sustainability, many mission-conscious brands are bringing climate solutions to market. Trend 2: Delivering on climate commitments ![]()
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